Logo design, graphics, branding, stationery, social media content and strategy for small businesses in Rhode Island including:
Yacht Club Soda
Lily’s Ladle Bone Broth
Lily’s Soups & Scoops
Fleur Soiree Floral Event Design
Spark Bridal Boutique
NDV Wine Agents
Nurturing Wellness Physical Therapy
Gloria Gemma Breast Cancer Resource Foundation
Hope Rope Co
Yvette Harpootian Life Coach
Logo Design, Branding, Environmental Graphics and Signage, Digital Graphics, Merchandise, Printed Collateral, and Art Direction
A Faith & Grace Design Studios Project
for The Gloria Gemma Breast Cancer Resource Foundation Flames of Hope Weekend 2023
Nurturing Wellness Physical Therapy
Logo, Website Design, Photography, Print Collateral, Branding
In 2019, North Kingstown Physical Therapist MaryHelen Gustafson asked me to design her logo, brand, print collateral and website for her new business Nurturing Wellness Physical Therapy. I was thrilled for the opportunity to combine art, design and physical therapy. (I was initially going to become a physical therapist when I went to college.)
With the N and W as a starting point, hand-drawn and hand-painted organic marks on paper morphed into the logo of Nurturing Wellness.
MaryHelen chose Plum Point Beach for her head shots, and I loved capturing the shells, rocks, sky and light as they are now content for her website and social platforms.
I shaped the Nurturing Wellness website with the Nurturing Wellness logo, content and brand colors.
Printed collateral and business cards are up next.
Nurturing Wellness launched in 2021, and I'm so excited to see her growth.
Yacht Club Soda
Web Design, E-Commerce Site, Graphic Design, Label Design, Brand Management
Redesigned Yacht Club Soda’s website and developed an online store that enables worldwide shipping.
Their logo and brand are strong and storied, so It was important that they shine on their new site. Fully responsive in design with a custom headline typeface to coordinate with the existing YCS brand. The website lists all merchants and restaurants currently carrying YCS, where they’ll be popping up at local events and Rhode Island Farmer’s Markets, and their Instagram account is embedded within the footer.
Yacht Club Soda has been in Centerdale (North Providence), Rhode Island (also my home town!) since 1915.
In 2024 I designed the soda bottle labels for the 2024 Soda Pop Poll featuring the presidential candidates. More can be found on their website.
The Robin’s Egg
Logo Design, Digital Branding
Conceptualized and designed custom logo The Robin’s Egg Upscale Children’s Consignment Shop in Portsmouth, RI, owned by Robin Lee, Military Spouse. Store signage and letterhead, tags and labels, environmental graphics design, business cards, and social media account branding {Instagram} + {Facebook}.
vertical and horizontal versions of the robin’s egg logo
Hope Rope Co.
Logo Design, Branding, Etsy Shop + Social Graphics Layout, Business Cards, Product Inserts, Merchandise
Hope Rope Co. offers “handcrafted rope leashes made with love and a purpose”. 20% of profits are donated to no-kill rescues and shelters.
Custom Logo, Business Cards, Product Packaging Inserts, Instagram Page + Etsy Storefront Branding
Official logo
Thumbnail for social media and etsy storefront. Secondary brand mark.
Business card design, front (left); back (right)
5x7 folded product insert. flat spread shown above.
Horizontal word mark in navy
Horizontal word mark in yellow
Lily’s Ladle Bone Broth
Logo Design and Circular Lid Labels for Packaging
Logo Design for Lily’s Ladle Bone Broth. Appears on website, printed collateral, merchandise, and packaging. Lily’s Broth can be found in local supermarkets around Rhode Island and throughout New England.
black and white version of official logo for lily’s ladle bone broth.
secondary logo including “bone broth”. in use at top of lily’s ladle website.
logo design printed on the broth container labels.